Monday, 23 September 2013

Analysis of article



The double page spread article starts on page 58 in this week’s mixmag issue. She is a DJ and an electronic dancer, therefore making her fit the genre of the magazine. The first page shows two colourful medium shot images of Maya Jane Coles at different point of views. The second has text on the left page with a black and white medium shot of her on the right page. The third page has more text and small secondary images around the page. The fourth page has an equal amount of texts and images. The colour that is used constantly throughout the double page spread is black, making the reader want to read the article as it suggests secrecy and mystery behind Maya Jane.

          The choice of artist featured in the double page spread article suggests that the target audience will be party (club) goers, aged 18 to 26. I know this because the music magazine is aimed for that sort of audience and because she is a DJ and an electronic dancer, suggesting that she performs at clubs. The language used in the article is very descriptive, giving the audience an outlook on Maya Jane Coles life. The writer made sure to include petty information about the artist such as the type of make-up she had been wearing during the interview. This is to build a close relationship between the reader and the artist, making the reader feel as though they know the artist very well.

The artists costume heavily features the colours red a colour that connotes energy. This is very effective as she is a DJ and a dancer presenting her never ending love and energy for what she loves. The costume has been chosen carefully to reflect her passion for her chosen career. Colour has been used to attract the audience’s eye as they flip through the pages. All four double pages have one colour scheme: red, black and white. Each colour gives a different meaning to the audience. The pages are dominated with the colours black and white. Black has been used as the background to make the white text and images stand out.
          The tone the magazine uses when addressing the audience is neutral as if they are close friends with the audience as well as being a very informed intelligent fan. This is a great way to approach the target audience as it makes the audience feel as they were verbally listening to the article writer. The tone also works if the audience that is reading it is a regular mixmag buyer. 

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